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The Monthly “Steal” by David Steele

The Monthly “Steal” is a bit of relevant technology information intertwined with personal thoughts, opinions and some real life experiences. It is written by David “Steele” and is free, hence a “steal” from a “Steele”.

I’m not sure about you, but I’m frustrated with most search engine optimization vendors who promise a huge sales pitch, but provide a weak strategy. When I ask companies how their SEO strategy is working, most don’t have specific results. I believe that is because what companies want or expect from an SEO vendor is not exactly what SEO is intended to provide or what SEO vendors are providing as part of their SEO service.

SEO WebSEO is the process of affecting the visibility of a website or a web page in a search engine's unpaid results - often referred to as "natural," "organic," or "earned" results.

As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

If SEO involves editing content, HTML and associated code to affect the visibility of a website on search engines unpaid results, once a website is optimized, what’s next? I believe that once a website is optimized, you need to focus on maintenance, driving traffic to increasing ranking. But, I know several companies that hired an SEO vendor that is offering monthly SEO services, but has not changed or added anything on their website in months. My question would be: what are they doing every month?

I think this is a perfect example of where both the customer and the vendor feel they on the same page but what the programmer is doing and what the customer thinks they are doing are actually two different things. We are in a period where SEO standards and accountability comparisons for SEO companies are not consistent or even existent. So how do you know you have the best vendor to handle your Search Engine Optimization?

RESULTS: Set specific goals to organic placement that you will test and measure on a monthly basis.

I find it amazing that companies will test and measure a single billboard but they will not measure their website at the same level. Websites can support multiple channel marketing campaigns that, when used correctly, can provide real time tracking and results. SEO combined with marketing can be complex and requires a continual effort to increase search engine ranking, ad placement and conversions. The primary goal of any SEO strategy is building your site ranking. And then with ranking comes increased paid and organic placements.

In SEO and SEM terms, rank (or ranking) refers to where a Web site or Web page is ranked within search engine results. For example, if your Web site is about microphones, when a person queries "microphones" in a search engine, your ranking indicates where in the search results your Web page is listed (e.g. within the top 5 results, on the first page, the 300th page and so on). A Web page rank within a search engine is also commonly called a position. http://www.webopedia.com/TERM/R/rank.html

The advantage of a strategic SEO process combined with an Internet Marketing Campaign is that it allows for tracking of specific goals and return on investment. At Intrada, we use SEO, SEO Tactics and SEM as part of a larger Internet Marketing Campaign or Digital Media Campaign. Since search engines can change algorithms that at any time effect organic listings, you don’t want to put all your efforts on this single source, because it could change without any notice at anytime.

I break down SEO into 3 stages to help organize and track the process:

1. PLAN – Set optimization goals

We start by learning our client. What is their passion, what is important to them, their history, what they want to accomplish and what separates them from the competition. It’s very important not to lose sight of a company brand, image or message and work to blend a website presentation to both the human prospect and the search engine. Understanding what is important to the client and what makes up the client provides Intrada the necessary information to balance the user experience with what keyword or key phrases are needed to maximize the desired placement. This includes the company name and locations, but it also includes products and services. We then identify who already shows up under our keyword goals and compare current ranking, keyword count and quality to establish a plan to set goals that will be used for testing and measuring the success of the campaign.

2. OPTIMIZE - Optimize current website and content to maximize placement goals

Based on the Optimization Goals, content is reviewed and suggestions are made to increase keyword counts to support the Optimization Goals. Once the content is approved and updated, programmers edit the code to maximize tagging, indexing, navigation, linking, usage of friendly URLs and support of mobile friendly standards. Intrada follows recommendations from Google Webmaster, Schema.org and W3C for code standards and web accessibility.

3. MONITOR & MAINTENANCE – Switch to pushing content

Once a website has been optimized, you don’t keep optimizing the same content over and over. Intrada monitors for errors and applies tweaking based on reports from Google Webmaster tools and services like MOZ. But if you’re not adding additional content, continual optimization is not going to full fill the need. We call it the 80/20 plan. 20% percent of our time is used to review reports and apply tweaking but 80% of our time is be spent adding new content to support the weak keywords identified on the Optimization Goals. Search Engines want to see changes, fresh content, cross linking and activity.

Search Engines want to provide the best possible search result to their customer. You need to prove to the search engine that your website is that resource. So prove it. This generally combined with an SEM (Search Engine Marketing) or SMM (Social Media Management) campaign to develop content to support Optimization Goals and use Social Media to cross link with articles the client’s website.

Don’t get me wrong, this process is not the smoking SEO gun. But this is how Intrada manages websites SEO and Marketing Strategies to provide measurable results. By putting the processes into phases allows us to communicate with our clients and focus on specific goals, removing the confusion and providing accountability. I find most companies don’t know SEO was not working for years. Don’t miss opportunities – hold your SEO company accountable for results and set specific goals to organic placement that will be tested and measured on a monthly basis.

If you would be interested in learning more about Intrada, give me a call or email me today.

David Steele, Partner / Webmaster

djsteele@intradatech.com
570-321-7370
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Tagged in: Digital Marketing SEO
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Jersey Shore Water AuthorityThe Jersey Shore Water System was a privately owned water system that got water from Aughanbaugh Run in the late 1800’s & early 1900’s. It supplied the open reservoir located near Bardo Avenue, in Porter Township. In the early 1900’s, the Oak Grove Railroad installed 10 miles of 16” water main from Jersey Shore to the Larry’s Creek Filter Plant in Anthony Township to service the railroad’s water requirements. The line was soon converted to a public water supply. The first water source was Roaring Run in 1913. In 1914, the Larrys Creek Filter Plant was constructed, becoming the main source of supply for the water system by serving 7-municipalities in 2-counties.

In 1983, the Jersey Shore Area Joint Water Authority was formed and the water system was purchased from General Water Works in May of 1984. The Authority undertook a comprehensive capital improvement plan which continues today. A few of the major capital projects include: Larry’s Creek Filter plant update with a new dam and intake on Larry’s Creek, replacement of the supply lines at the plant, the filter plant was retooled including the pipe gallery, filters and media; and a 750,000 gallon clear water tank to improve service.

Intrada began working with Jersey Shore Water Authority in 2007. To allow a quick response and resolution to water supply situations, Intrada added remote control monitoring and surveillance to each location combined with PRO-Active Network management to notify Jersey Shore Water Authority of any problems. Recently Jersey Shore Water Authority joined in a redesign and modernization of their website in conjunction with the Jersey Shore Boro. This supports the latest optimization concepts, content management tools and responsive design. This design requires high quality images and allows for a great presentation of the water authority grounds and facilities.

Website: www.JerseyShoreWater.com

Launch: November 2015

Address: 1111 Bardo Avenue Jersey Shore, PA 17740

Phone: 570-398-4625

Photos: David Miller Photography - www.photographybydavidmiller.com

Configuration: Intrada Business Class Hosting with Barracuda Spam Filtering
Joomla Content Manager System - 3.4
Custom Online Billing Module – PCI Compliant
Google Analytics / Google Webmaster Tools / Bing Webmaster Tools

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Erin Roush, Owner of FreshlifeFreshlife is the region's number one resource for quality supplements, fresh foods and products for all your health and wellness needs. It all started in 1981, when Barb Jarmoska opened a 700-square-foot health food store in Williamsport, Pennsylvania and called it Freshlife. In 1985, the store moved to the former Thompson's Produce Stand on the Golden Strip in Loyalsock Township. That building was torn down a decade later to allow construction of the store at 2300 East Third Street, now one of PA's largest independently owned natural products supermarkets.

During the first 30 years, Barb focused on educating the Williamsport community about natural health through her Road 2 Health radio program, FreshMail newsletter, Options magazine, and seminars and presentations to many civic and educational organizations. In 2013, Barb passed the Freshlife baton of ownership to Erin Roush, who previously served as the director of wellness services for almost a decade.

Today, Freshlife offers you everything natural from a vast array of quality supplements, to bulk groceries, made-to-order organic smoothies and nutrition counseling. Freshlife is here to educate and empower customers to work towards their overall wellness. Their trained wellness staff has a vast knowledge of body systems and their own specific area of wellness expertise. Together, they are a team that can bring you to your optimal level of health and wellness.

As we started working through the initial planning session with Erin and Jim, wellness coach and webmaster, we quickly realized there was a knowledge and passion their current website was not delivering. The main challenge was to blend this amazing staff with content that supports search engine placement. After several meetings, photo shoots, training sessions and content revisions, Freshlife launched a new e-commerce website using all the latest optimization strategies and content management. Combine this with a continual feed of content from their FreshNews, we are already seeing a rise in organic traffic.

We encourage you to visit the site and, if you’re in Williamsport, visit the store to browse the products and pick their brains. Whatever your health and wellness goals might be, Freshlife is available to help create a unique solution for you. Freshlife is a way of life.

Website: www.FreshLife.com

Launch: September 2015

Address: 2300 E 3rd Street, Williamsport, PA 17701

Phone: 570-322-8280

Photos: David Miller Photography - www.photographybydavidmiller.com

Configuration: Intrada Business Class Hosting with Barracuda Spam Filtering
Joomla Content Manager System - 3.4
VirtueMart eCommerce Engine - 3.0
EasyBlog Component - 5.0
Google Analytics /Google Webmaster Tools/Bing Webmaster Tools

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The Monthly “Steal” by David Steele

The Monthly “Steal” is a bit of relevant technology information intertwined with personal thoughts, opinions and some real life experiences. It is written by David “Steele” and is free, hence a “steal” from a “Steele”.

David Steele SpeakingOver the years, I have taught several clinics, lunch and learns, training seminars and presentations from web strategies to network security and HIPAA compliance training. Our sister company, PRworks, a communications and public relations company, pushes me to continually work to improve my presentation skills. I have been working with Bob Saline, CEO of PRworks, for over 15 years and I value his honest, experienced and strategic comments. I want the feedback so I can improve, because I have sat through some agonizing presentations. But, sometimes feedback is painful, like when I found out I had a verbal pause. At first I didn’t believe it or even understand what Bob was saying because I knew I didn’t have whatever Bob said I had. Bob then softly tried to break my pride and told me that most people don’t even know they have a verbal pause. SO, I asked, what is my verbal pause? “So”. So what? “SO” is your verbal pause, David”. So then I paused to comprehend. Bob explains that when I’m between topics or getting ready to move to a different step, I start the section by saying “SO”.

CONSEQUENTLY, I was made aware of my verbal pause and at the next event I started catching myself verbally pausing all the time. That was a hard habit to break and the hardest part was not replacing the verbal pause with something else. I asked Bob what I should do and he said, “Just shut up, David” – more honest feedback from the heart.

THEREFORE, I’m now on the path to quietly pausing when I’m gathering my thoughts. As I get older, the pause sometimes is lengthy and I hear jeopardy theme music in my head. I found that replacing my “SO” with “’Do you have any questions?” gives me time to think and is usually is a good time to pause. I was so proud of myself the first time I tried the question in place of “SO”. I answered the question, then continued with, “SO, let’s move on”. BUT, now I find myself listening to other speakers, teachers, preachers and politicians to see if they have a verbal pause. When I hear one, it’s like a large bell going off in my head. I start marking down a dashe each time I hear the pause and counting them like I will get a prize at the end. I blame Bob Saline.

David Steele SpeakingSUBSEQUENTLY, I’m going to continue to work on my #Silence and let you know – It’s OK to shut up. It’s like white space on your home page and you know that too many words can be bad.

HENCE, do you have a verbal pause? Common pauses include so, um, ah and you know? Find a Bob Saline that you respect to give you honest feedback and hold you accountable. Also – ask for feedback. I have a rule of thumb that has helped me with comments or suggestions. If someone makes a comment that offends me, then usually it’s true and I just don’t want to admit it, so I work on it. Other times, you know the person is just being, well, stupid, and I move on. We might laugh about it over dinner. Be careful, pride driven presenters are shadowed by humility, not knowledge or experience. It’s a great time to build a relationship with a new prospect. If you are interested in learning more about Intrada, give me a call or email me today.

David Steele, Partner / Webmaster

djsteele@intradatech.com
570-321-7370
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Tagged in: News
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MailChimp is a popular web software used for sending email blasts. Included in this post are details about each tab of MailChimp and how to use them to send effective emails to your clients.

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LinkedIn is more popular than ever. Proper use of this social media can expand your professional network as well as promote your business. This article has the details as to why you should have a LinkedIn for yourself and your business, as well as tips to optimize your profile for maximum impact.

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The Monthly “Steal” by David Steele

The Monthly “Steal” is a bit of relevant technology information intertwined with personal thoughts, opinions and some real life experiences. It is written by David “Steele” and is free, hence a “steal” from a “Steele”.

Computer MouseI have been encouraging our clients to start blogging, setup news feeds, create knowledgebase or anything that talks about their services to help increase keyword counts. It’s like pulling teeth and some of our clients are dentists! As a developer, we need content to help position websites organically on search engines. And, as I told the landscaper, content does not grow on trees. I use the analogy that websites are like a camp fire. You can build a huge fire by adding a little Boy Scout juice and the neighbors will take notice. But, if you don’t keep adding fuel, it will go out. Or, drop the frozen chicken wings into the outdoor cooker too quickly and you get everyone’s attention, as I found out this past weekend.

I explain to our clients that we can build a great web site, but if you don’t continue to feed it with content and market your site, organic search placement will not always work. But, in the back of my mind during all these sessions, I keep hearing – what about Intrada’s blog. Agh!

I’m no writer, blogger, or even qualified to use English at times. Just ask my senior English teacher who I thinks my father paid off the school so I would pass the 12th grade. I am the perfect example of why it’s recommended to write at an 8th grade level when communicating with people online – it’s a stat. So, what’s the big deal?

I focus on the online strategy and purpose of each media resource to maximize organic placement of our clients’ websites. I learned a long time ago that I need to leave the writing to the professionals and design to the designers. But, I want to know the estimated traffic, who is the target prospect, who are the competitors, what is the message and desired goals our client wants to accomplish.

How we communicate is changing so fast that we don’t even notice what we are missing and to get our message out quickly sometimes requires a pause to figure out what to say next. Here are a few ideas to get you started:

  1. Google TrendsWhat are your goals for organic keyword/key phase placement? We use Google Keyword Planner to identify our search words and estimated volume.
  2. Where do you currently show up under these keyword/key phase placements and who is your online competition? We use MOZ to track our current and competitor ranking.
  3. MOZWe focus our new content to include keywords/key phases in our target placement and use social media sites to drive traffic to these articles.

This process gives me a focus for the content development by supporting both social and organic goals. But this still brings me back to the time required to create this content. It’s hard because this content is an investment to your website and does not always produce instant return. Intrada provides structured content development for clients based on organic placement goals. This same content is then used on social media sites, new media development and online advertising campaigns. We also use this content to stay in contact with clients through email blasts and traditional print media. But, it requires setting time aside to research, plan and develop the content to support your entire digital marketing efforts. Create a calendar, set some goals and reserve off the time to get started. Start small, but be specific with content focused on an organic placement goal then watch, test and measure.

Intrada has been developing content on a regular basis as it allows better placement on competitive AdWords campaigns, increased visibility on organic search goals and has fueled our social media growth. Start writing and share why you should be noticed.

If you are interested in learning more about Intrada, give me a call or email me today.

David Steele, Partner / Webmaster

djsteele@intradatech.com
570-321-7370
Facebook Twitter LinkedIn Google+ RSS Feed

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The Monthly “Steal” by David Steele

The Monthly “Steal” is a bit of relevant technology information intertwined with personal thoughts, opinions and some real life experiences. It is written by David “Steele” and is free, hence a “steal” from a “Steele”.

Google Search BarSince the release of Google Friendly algorithms, things have been relatively quiet on the SEO scene. Not much has changed in the industry and most of the articles on strategy are what I call reruns. I believe we are in the period when Google watches us to see how we react to all the changes, like a mouse looking for cheese. I’m personally glad all the companies that were calling our clients to tell them their site would disappear from search engines if they didn’t upgrade must have been kicked off the coffee shop wifi.

I am all for mobile and making user experiences more productive. We have more information in our hand than some 3rd world countries could ever hope to know. But I was thinking, what is really going on with the whole Google Mobile Friendly and SEO as a whole? It was only a few months ago and the entire web development industry was just turned upside down to see what would fall out. What did we really learn about maximizing our search engine placement strategies? What did Google learn about us and the mobile users? I see lots of additional ad options. I see responsive CSS that is really cool. But what is really going on?

I personally don’t see mobile optimization any different than another strategy used to maximize placement and presentation of content to a client or prospect. Most websites are bursting at the screens with content and most people (4 out 5) never read a full page, so what is with all the content? Well, it’s to prove to the search engines that we are a valuable site and should be considered at a high organic placement for these keywords.

When I start working on an initial project scope, I start by identifying the client’s goals, including the search engine placement goals. This provides a foundation of content requirements that is used to build the entire site. Companies that optimize after the website is built are more focused on the end user and not necessarily how they will get in front of the end user. I look at the search engines as the gatekeeper or referral system to that searching prospect. It’s easy to optimize a website after it’s built, hand it over to a programmer and follow the suggested things to do, but that is only optimization of what is already built. On the otherhand, an online marketing strategy built around placement, digital marketing and visibility comes from a different angle than most development companies. Typically, we find that marketing companies come from the visual presentation side. Sites look great, graphics are brochure quality and key messaging is used throughout the site. Development companies use the latest fancy code and templates to impress your users with motion and navigation. Here at Intrada, we start with identifying the desired results and setting goals. Then the project webmaster works with the client, designers, writers and programmers to bring everything together to accomplish the desired goals.

So where is Google going next? I think Google will be tweaking their mobile friendly and all organic listings to maximize placement of sites that follow the recommendations and provide quality content on the related key phases. The balance is developing a site that provides great listings so the breathing prospect can find and navigate your site.

If you are interested in learning more about Intrada, give me a call or email me today.

David Steele, Partner / Webmaster

djsteele@intradatech.com
570-321-7370
Facebook Twitter LinkedIn Google+ RSS Feed

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The Monthly “Steal” by David Steele

The Monthly “Steal” is a bit of relevant technology information intertwined with personal thoughts, opinions and some real life experiences. It is written by David “Steele” and is free, hence a “steal” from a “Steele”.

Medical Computer SecurityIntrada’s sister company, PRWorks, is available to work with clients in the event of a data security breach. This could include media management, press releases, strategic planning and remediation of breach.

Network Security is critical to successful business growth. With the growing security threats associated with financial, medical and personal information, businesses need to take security seriously to prevent a security breach. As a key provider to IT management and support, Intrada has invested in audit compliance reporting and monitoring software to ensure our clients’ network configurations are SOX, HIPAA or PCI compliant in real time. This provides the highest level of monitoring and tools to help prevent a security breach.

Intrada also provides security training and procedure management to help educate your employees on the safeguards and acceptable usage of the company network. Training packages are customized to support corporate policies and procedures with a focus on IT usage.

For more information on Intrada Network Security and Audit Compliance, please contact our office to schedule a free consultation.

If you are interested in learning more about Intrada, give me a call or email me today.

David Steele, Partner / Webmaster

djsteele@intradatech.com
570-321-7370
Facebook Twitter LinkedIn Google+ RSS Feed

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Intrada Technologies, Inc. has officially relocated from Williamsport to 31 Ashler Manor Drive in Muncy, PA. There was an open house and ribbon cutting with Families United Network and the Williamsport Lycoming Chamber of Commerce held on Thursday, June 25th to celebrate the move.

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Enabling mail submission agent on a mail service node requires customers who use the node to adjust their mail client's settings. More specifically, they should change the port of the outgoing SMTP server to 587 and turn on the TLS encrypted connections. Here is an example of how your customers must configure the Microsoft Outlook mail client.

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Intrada is currently in the process of upgrading our hosting cluster.   During the month of June, all websites will be migrated to the new cluster at the new Intrada location in Muncy, Pennsylvania.   This upgrade will also support the latest PCI, HIPAA and SOX compliance management.

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The Monthly “Steal” by David Steele

The Monthly “Steal” is a bit of relevant technology information intertwined with personal thoughts, opinions and some real life experiences. It is written by David “Steele” and is free, hence a “steal” from a “Steele”.

Google DevelopersOver the last couple of weeks, we have received numerous calls and emails asking if it’s true that if a website is not mobile-friendly by April 21 it will not show up on Google. Well, I can guess that these clients either received a call or an email from a web company offering to make their site compliant.   Usually people can see right through these sales calls, but this one is getting lots of attention from all angles.

So, what is the scoop? Yes, Google's mobile-friendly algorithm update is set to go live on April 21, 2015. Will your site stop showing up after April 21 if you’re not Google Mobile Friendly? The answer is “NO”, but this is where you need to separate terms from strategy.  Google has put extensive effort into mobile applications and, on February 26, 2015, announced its push for “Mobile-Friendly”.

“Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.”

http://googlewebmastercentral.blogspot.com/2015/02/finding-more-mobile-friendly-search.html

Google Developers

Google’s goal is to deliver the best search results. With the continual growth of mobile devices, the next chapter in search engine optimization has opened up. Sites that support Mobile-Friendly will receive higher ranking on mobile device searches. So, if you Google “Intrada” after April 21, 2015 and we are not Mobile-Friendly, will we show up? YES, we will. But, if we are not Mobile-Friendly and another website that offers web development is Mobile-Friendly, they will rank higher and may show up first.

Here at Intrada, we are looking at Mobile-Friendly like any other optimization strategy.  Your target market and percentage of mobile users are key indicators as to how fast you should embrace Mobile-Friendly.

To get help with making a mobile-friendly site, Google has provided two tools:

  1. Mobile-Friendly Test.
  2. Your Webmaster Tools account can provide a full list of mobile usability issues using the Mobile Usability Report.

Mobile TestIf you have concerns about Mobile-Friendly or would like to discuss how your website can benefit from a strategic optimization approach, contact us today to setup a free consultation.

Resources:

Finding more mobile-friendly search results – Google Posting – February 26, 2015
http://googlewebmastercentral.blogspot.com/2015/02/finding-more-mobile-friendly-search.html

Google Mobile Check
https://www.google.com/webmasters/tools/mobile-friendly/

9 Things You Need to Know About Google's Mobile-Friendly Update – Moz Posting - April 6th, 2015
http://moz.com/blog/9-things-about-googles-mobile-friendly-update

If you would be interested in learning more about Intrada, give me a call or email me today.

David Steele, Partner / Webmaster

djsteele@intradatech.com
570-321-7370
Facebook Twitter LinkedIn Google+ RSS Feed

 

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Intrada Technologies is pleased to announce the acquisition of PRworks, Inc., an integrated public relations and marketing practice.  Intrada and PRworks were long-time strategic partners and have jointly worked as counsel and a support team to many of Intrada’s and PRworks’ clients.

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Intrada does not require clients to host with Intrada Technologies. Intrada does not include 3rd party hosting support with agreements unless by an approved vendor. Troubleshooting service with an unapproved vendor or without an agreement will be invoiced at hourly rates.

Intrada does not support site builder plans like Wix or Square Space.

Intrada does not recommend shared hosting packages. Any sites collecting payment cannot be hosted on a shared server and pass a PCI compliance check.

Intrada hosting packages run on Intrada’s private network and include unlimited technical support. Support does not include any programming or updating of code within the hosting of a site. Support does cover access, email and performance support. All systems are monitored 24/7 and nightly backed up to a secured facility.

b2ap3_thumbnail_Intrada-Technologies---200-px---72-dpi.jpg

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All information related to the data or personal information will be considered confidential and private unless in violation of state and federal laws. See Privacy Policy for full privacy information.

The device owner is responsible to confirm backups are secured and complete*. Intrada’s backup and recovery services are designed to support users with technology support and tools and use best practice processes to secure and protect data. Intrada is not and cannot be held responsible for any lost data.

In the event of a failed hardware device, Intrada is not responsible for the recovery of this device.

Intrada’s policy for data protection:

  • Intrada will manage and monitor all backup plans included in PRO-Active agreements.
  • Intrada will perform routine restores of data to insure backups are preforming as required under a PRO-Active Network Management Agreement. PRO-Active at home plans do not include routine restores.
  • Intrada will keep all physical off-site copies handled by Intrada in a secured location.
  • When working on a device (workstation, laptop, server, network attached storage), Intrada will routinely backup the device before starting any troubleshooting processes. This backup or image will be stored at Intrada for up to 30 days. After 30 days, Intraday will erase the backup or image file permanently, unless instructed differently by customer.
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Intrada TeamIntrada’s Website and Internet Marketing Team is made up of several individuals focused on the primary components on a development project:

 

  • Project Manager or Webmaster is responsible for all aspects of the project beginning with client interaction through development to end user presentation. The Project Manager also works directly with the Account Executive during the proposal process to ensure that the clients’ requests are all included and Intrada understands all expectations.
  • Account Executive’s obligation is to deliver the correct solution the client. By working with the Project Manager an efficient plan and strategy are created to insure the success of the project. The Account Executive remains in continual contact with the client and involved in project meetings to ensure the clients’ expectations are exceeded.
  • Strategic Planning and Public Relations task is to identify the presentation in both content and visual tone to obtain the required result. Focused on researching competitors and determining market share on the target prospect requires unique training and abilities. Once this information is collected and reviewed with the Project Manager, a detailed Internet Marketing Campaign is created with foundation information to insure focus and consistency.
  • Marketing Manager handles SEO / SEM / SMM Services and Functions. The Marketing Manager works to build content frameworks for initial develop that enables all progress to be Search Engine Optimized as a project is launched. This then allows the Marketing Manager to prepare and focus on Search Engine Marketing and Social Media Marketing campaigns once the project is launched. This provides an increased onboarding time to campaign development and launch. The Marketing Manager then focuses on Search Engine Marketing and continual goals by building off the initial foundation build during development.
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Intrada PRO-Active Network Management
Home Office: Williamsport, PA (50 Mile Radius)
Wellsboro, Mansfield, Trout Run, Cogan Station, Mill Hall, Lock Haven, Avis, Jersey Shore, Williamsport, South Williamsport, Montoursville, Muncy, Hughesville, Montgomery, Bloomsburg, Berwick, Catawissa, Danville, Elysburg, Shamokin, Milton, Lewisburg, Northumberland, Sunbury, Selinsgrove, Mifflinburg.

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Intrada Technologies Help Desk is available:

Monday > Friday from 8:00 AM EST to 7:00 PM EST

Help Desk Support Agreements:
Coverage outside default Help Desk hours is based on your Service Level Agreement.
Accessing support outside normal support hours requires an active PRO-Active agreement.

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Tagged in: CMS Joomla
Contact Information: 
    31 Ashler Manor Drive
    Muncy, PA 17756

Hours of Operation:
    Monday to Friday 8 AM > 6 PM EST
 
 800-858-5745

Mission Statement

Intrada is built on the premise that the management of information technology for business is like legal advice or accounting. It is not a do-it-yourself job.

Smart business people who are not technically savvy need quality resources for reliable hardware, software, service, and support. Businesses rely on these vendors as trusted friends or partners in their business.

Intrada serves its clients as that trusted partner. We make sure that our clients have what they need to run their businesses, with maximum efficiency and reliability.

Many of our client's needs are mission critical. Intrada gives them the assurance that we will be there when they need us.